Website maintenance

Website maintenance is the act of regularly checking your website for issues and mistakes and keeping it updated and relevant. This should be done on a consistent basis in order to keep your website healthy

• Check that all of your pages are loading without errors
• Check that all of your forms are running properly
• Check your pages to see if there are any broken links
• Check the load speed of your website and ensure that nothing is bogging it down
• Review your security scans and make sure nothing is out of place
• Review your website design and structure – can be it improved
• Check graphics and images – should anything be updated
• Review advertising and marketing campaigns to see if anything needs to be changed or updated.
• Check any active email addresses and see if any are excessive and can be deleted
• Etc

Why Is It Important to Do Website Maintenance?

Many new businesses already have a lot on their plates without worrying about constantly checking in on their website. It’s tempting to buy a domain name, throw up something temporary, and just worry about it later. There are many reasons why this is not a good idea. Maintaining a current, healthy, and active website is important for a number of reasons.